What it Contains
A corporate video with a song treatment uses a carefully selected song to create an emotional connection with the audience, making it a memorable and engaging experience.
Advantages
Songs are often catchy and increase the likelihood of a customer remembering the brand when making a purchase. Jingles can be used as a branding element in various channels inside the company even.
Disadvantages
Songs may not be the best fit for certain products or services. This is subjected to creative discussion.
