What it Contains
Digital ads with actors who are not very popular currently and could be hired at comparatively lower costs to engage audiences and promote products or services online. Success depends on relevance, quality of content, and authenticity of the partnership.
Advantages
*Creates relatable and trustworthy brand connections
*Saves costs
*Provides a unique appeal that can differentiate the brand from competitors.
Disadvantages
*This is mainly used to target marketing, where Brand is aware of its customers demograohics.
